- 28Feb2012
Online Marketing Manager
You will be responsible for establishing and rolling out the SEM/PPC function of an exciting new online business. Our product links local SME's with consumers through unique and attractive daily deals. You will be an integral part of the team, directly responsible for the strategic and day-to-day SEM/PPC operations.
This is an exciting role for an experienced, passionate, self-motivated SEM/PPC expert, with the opportunity to have a major impact in a new company within one of the fastest growing and most exciting new business models on the internet. The successful candidate should have a demonstrable proven track record and success in SEM/PPC.
Key Responsibilities
Implement and manage strategic & day-to-day SEM/PPC activity across Google AdWords, Analytics & Facebook ads
Setup, measurement and reporting against SEM KPI's
Ongoing day-to-day campaign management and pay-per-click bid optimisation
Experiment, develop and execute new and alternative ways to leverage PPC
Improve PPC performance/conversion rates using techniques including A/B testing
Strategic and day-to-day management of email marketing
Monitor and manage budgets, forecasting and tracking
Must haves
Deep knowledge and experience of SEM, PPC and social media tools
2 years+ hands on experience in managing high profile SEM/PPC activity across Google AdWords / Analytics, Facebook Pages / Ads & ChartBeat
Experience using keyword research, web analytics and bid-management tools
Experience with CMS and email marketing software/tools an advantage
Strong Excel skills with experience in SEM campaign reporting and analysis
Experience with online/ad copy writing, HTML and JavaScript a plus
Ability to multi-task, take direction but work on your own initiative against deadlines
A proven and very active interest in everything digital
Excellent attention to detail
Great interpersonal and communication skills
We are sorry that we cannot get back to everyone who applies for our vacancies. This is due to the large number of applications we receive. If we do not get back to you within the next 7 days please consider your application unsuccessful.
Please do not apply if you are not Google Adwords Certified.
If you are interested in this role, please submit a current CV to Orla@rightfit.ie or call Orla on 01 2342527.
Source
Ireland
UK
USA
Canada
Australia
Asia
South Africa